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Marketing & Events Manager - NWT Brewing Company APPLY NOW

Marketing & Events Manager - NWT Brewing Company APPLY NOW

Yellowknife, NT
28 Feb 2025
Full time

Welcome to the NWT Brewing Company - Nestled between the wonder of the aurora borealis and the rugged nature of the northern frontier, our little brewing outpost is one of a kind. Located in the spirited town of Yellowknife, Northwest Territories we are the northernmost brewpub in Canada. We are a family-owned operation with a passion for crafting exceptional beer North of 60!

We’re looking for a dedicated and knowledgeable craft beer enthusiast to join our growing team. If you’re passionate about the craft beer industry and ready to take on a unique opportunity, this role could be the perfect fit for you.

As the Marketing & Events Manager at NWT Brewing Company, you will play a vital role in shaping and executing marketing strategies to attract new customers, engage existing ones, and build our brand. You’ll collaborate closely with the General Manager of The Woodyard Brewhouse & Eatery and the Brewery Operations Manager to align efforts across the business.

What We Offer:

  • Casual and inclusive work environment
  • Flexible work hours
  • Extended Health benefits, including dental
  • Vacation time
  • Discounts on merchandise, beer, and food
  • Team-building activities and social events

Key Responsibilities:

  • Develop and implement events for The Woodyard and NWT Brewing Company
  • Coordinate promotions, beer dinners, and special events.
  • Create and execute marketing campaigns to drive online and in-person traffic and enhance customer relationships.
  • Network with local restaurants, venues, and licensees to foster partnerships and collaborations.
  • Design creative briefs and guide creative direction for all public-facing communications (print, digital, and video).
  • Plan and adhere to timelines for beer launches and marketing strategies.
  • Create and maintain sell sheets for new and existing beers.
  • Participate in sales strategy and goal planning for beer and related products.
  • Manage marketing budgets and track campaign performance metrics.
  • Oversee our online presence, including social media platforms, website content, and e-commerce.
  • Develop daily social media content, including posts on food programs, beer launches, events, and merchandise.
  • Run advertising campaigns and produce high-quality written and visual content.
  • Respond to comments and questions on social media, ensuring respectful engagement and maintaining online community standards.
  • Update and maintain our company hours online on all platforms.
  • Update and maintain our online takeout ordering platform.
  • Update and maintain our website content.
  • Publish a monthly email newsletter.
  • Analyze consumer behaviour and adjust campaigns accordingly.
  • Other related duties as assigned.

Knowledge & Qualifications:

  • Minimum 3 years of relevant experience with a proven track record of success.
  • Graphic design experience
  • Proficient in technical computer skills and website content creation.
  • Fluent in Facebook, Instagram, and other social media platforms.
  • Strong strategic thinking and communication skills.
  • Exceptional attention to detail and organizational abilities.
  • Ability to manage competing priorities and work independently.
  • Dedication to continuous improvement and skill development.
  • Strong sense of aesthetics, excellent grammar, and effective communication skills.

Compensation:

  • Wage based on experience.
  • Flexible work hours.
  • Health benefits, including dental.
  • Company discounts on merchandise, beer, and food.
  • Casual work environment with team-building and social events.

Join us at NWT Brewing Company and help shape the future of craft beer in the North.

APPLICATION FORM

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APPLICATION FORM

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Thank you. Your application has been received successfully.